Email marketing is one of the best ways to make a sale. Research has found that it is the third best performing sales path after direct visits and organic searching. Therefore, it is important that you build your contacts list all the time to sell your products and services. Generally speaking, … Read More about Email List Building for Podcasters
How To Create Off-Air Engagement With Your Audience
Podcasts are highly effective because they allow the audience to engage with you as if it is one-on-one. This can be beneficial for numerous reasons. Firstly, it creates an environment where they become ‘brand reliant and loyal’. This means that they are dependent on the information you provide. … Read More about How To Create Off-Air Engagement With Your Audience
How to Find Your First Podcast Advertiser
Podcasts are becoming mainstream. 46 million Americans listen to podcasts every month and advertisers are looking to take advantage of this by promoting their brands on various shows. This could be rather lucrative for your business as it becomes another form of revenue. Most podcasters offer … Read More about How to Find Your First Podcast Advertiser
Podcast Trends In 2015
2015 is going to be the year of the podcast. There will be more businesses, brands and individuals starting their own podcasts and developing strong relationships with their target audience over this marketing medium. This isn’t the first year of podcasting and therefore there have been numerous … Read More about Podcast Trends In 2015
How To Land A Big Guest For Your Podcast
Podcasting is a fantastic platform to engage with your audience and develop a strong brand online. You can further enhance the opportunity by attracting guests to your show. Guests demonstrate to your podcast audience that you are important because no-one would be a guest on a bad show. They also … Read More about How To Land A Big Guest For Your Podcast