When you first start hosting a podcast, you might be preoccupied with growing your list of subscribers and followers on social media. Sure, logic stands that if you increase your audience numbers, you’re bound to get additional download numbers, too. However, high download numbers don’t always … Read More about Engaging Your Listeners: It’s Not Just About Social Media
Podcast Marketing Best Practices
Podcast listeners in the US have doubled since 2008. According to The State of the News Media, 1 out of 5 adults in the US listen to podcasts. Smartphone subscriptions have reached 2.6 billion globally, and 1 in 4 podcast consumers plug mp3 players or smartphones into their car audio … Read More about Podcast Marketing Best Practices
A Primer on Building Relationships with Other Podcasters
Hosting a podcast can be a lonely endeavor. It often involves hours sitting alone in the dark with your headphones on, listening to yourself talk about a topic. In addition, there’s a good chance that no one in your immediate circle of friends can relate to what you’re going through, as most people … Read More about A Primer on Building Relationships with Other Podcasters
Why Live Podcasting Could Differentiate Your Podcast
Podcasting is one of the best marketing options for your brand in this day and age. The human voice can convey a sense of trust and offers your listeners a guarantee that they are being given the best advice from an expert in the industry. One thing that can cause doubt over this is the recording … Read More about Why Live Podcasting Could Differentiate Your Podcast
Simple Exercises to Getting Your Podcast Voice Right
Whatever your reason for podcasting – whether it’s an additional resource for your customers, a way to bring in new business, or a way to show your enthusiasm for a subject – the most important part is your voice. Other people may come along and talk about the same topics as you or hire graphic … Read More about Simple Exercises to Getting Your Podcast Voice Right
7 Tips For Creating Better Podcast Notes, Summaries & Transcripts
When it comes to promoting your podcast on your website, creating a set of notes is the best way to get it noticed on search engines. No search engine can currently scan and rank audio (or image) material, so the quality of the written content on your website is very important. There are several … Read More about 7 Tips For Creating Better Podcast Notes, Summaries & Transcripts