If you’re a new podcaster, you may have glossed over the fact that your show needs its own Instagram account. After all, it’s not like a podcast can take selfies at the beach or snap artsy pictures of its lunch. But if this is all you know about Instagram, you’re missing out on a huge … Read More about How to Market Your Podcast on Instagram
Why You Should Take Your Podcast On the Road
Taking your podcast on the road is a unique experience for both you and your listeners. Not only does it inject a sense of novelty and excitement to a show that may have plateaued in the downloads department, but it can also attract hordes of new listeners and fans. All you have to do is … Read More about Why You Should Take Your Podcast On the Road
How to Identify Your Podcast’s Top Social Media Influencers (So They Can Market Your Show)
You can thank social media influencers for evolving social media from a strictly personal way to connect, to a viable marketing avenue for businesses to cash in on. Promoting your podcast and selling your services or sponsors on social media isn’t that difficult — it just takes a little strategic … Read More about How to Identify Your Podcast’s Top Social Media Influencers (So They Can Market Your Show)
Engaging Your Listeners: It’s Not Just About Social Media
When you first start hosting a podcast, you might be preoccupied with growing your list of subscribers and followers on social media. Sure, logic stands that if you increase your audience numbers, you’re bound to get additional download numbers, too. However, high download numbers don’t always … Read More about Engaging Your Listeners: It’s Not Just About Social Media
How to Use Your Email Newsletter to Distribute Your Podcast
You’ve put some serious time and effort into making your business great. Part of that effort was growing your email list. Showing up in your audience’s inbox on a regular basis is one of the best ways to ensure that your podcast is getting to a solid, dedicated listener base. Here’s what you need to … Read More about How to Use Your Email Newsletter to Distribute Your Podcast
Podcast To-Do: Look To Be A Guest To Promote Your Own Podcast
Promoting your podcast is one of the main activities you have to undertake on any given day. Many podcasters take to social media, email or shouting from the rooftops to promote their podcasts, very few actually realise there is a better way to market your podcast: becoming a guest on another … Read More about Podcast To-Do: Look To Be A Guest To Promote Your Own Podcast