There is a lot of competition for the attention of podcast listeners, having a great podcast episode title can make the difference between being heard or being passed over. Ultimately, the episode title effects the success of your show. A great title will clearly communicate what the show is … Read More about The Anatomy of a Great Podcast Episode Title
How to Use Your Email Newsletter to Distribute Your Podcast
You’ve put some serious time and effort into making your business great. Part of that effort was growing your email list. Showing up in your audience’s inbox on a regular basis is one of the best ways to ensure that your podcast is getting to a solid, dedicated listener base. Here’s what you need to … Read More about How to Use Your Email Newsletter to Distribute Your Podcast
Podcast Marketing Best Practices
Podcast listeners in the US have doubled since 2008. According to The State of the News Media, 1 out of 5 adults in the US listen to podcasts. Smartphone subscriptions have reached 2.6 billion globally, and 1 in 4 podcast consumers plug mp3 players or smartphones into their car audio … Read More about Podcast Marketing Best Practices
An Introduction to the Podcast Apps Your Listeners are Using
With the rise in podcast popularity over the past few years, there’s been a boom in the creation (and quality) of podcast apps. Apple’s own Podcasts app used to be your only choice, but not anymore. For years now, developers have been creating outstanding podcast apps to help listeners find your … Read More about An Introduction to the Podcast Apps Your Listeners are Using
Should Podcast Hosts Also Be Podcast Guests?
Podcasting can be a time consuming career. It takes significant effort to research, plan, record, edit, publish and promote podcasts and at the end of the day you might feel exhausted just being part of one podcast, especially if you have other business activities to pursue at the same time. The … Read More about Should Podcast Hosts Also Be Podcast Guests?
Podcast To-Do: Look To Be A Guest To Promote Your Own Podcast
Promoting your podcast is one of the main activities you have to undertake on any given day. Many podcasters take to social media, email or shouting from the rooftops to promote their podcasts, very few actually realise there is a better way to market your podcast: becoming a guest on another … Read More about Podcast To-Do: Look To Be A Guest To Promote Your Own Podcast