While monetizing your podcast with quality advertising can offer you a good income, the real revenue opportunity is selling your own products through your podcast. There are many highly successful podcasters currently recording who use this strategy. One example is Denise Griffitts. Her show, … Read More about Monetizing Your Podcast With Your Own Products
How To Create Off-Air Engagement With Your Audience
Podcasts are highly effective because they allow the audience to engage with you as if it is one-on-one. This can be beneficial for numerous reasons. Firstly, it creates an environment where they become ‘brand reliant and loyal’. This means that they are dependent on the information you provide. … Read More about How To Create Off-Air Engagement With Your Audience
Podcast Trends In 2015
2015 is going to be the year of the podcast. There will be more businesses, brands and individuals starting their own podcasts and developing strong relationships with their target audience over this marketing medium. This isn’t the first year of podcasting and therefore there have been numerous … Read More about Podcast Trends In 2015