If you have a podcast but no one is listening, does it really exist? Well, yes, it does. But is it helping you grow your brand, reach an audience, and, ultimately, sell more of your product or service? The simple fact is that you need to have an audience to make your podcast worth the time, effort, … Read More about The Ultimate Guide to Grow Your Podcast Audience
Recording high quality audio is something that every podcaster is looking for. Whether it’s starting out a new show or improving the sound of an existing one we’re all looking for that slight edge that will make our podcast sound more professional. But the fact is that many of us, whether our … Read More about The Ultimate Guide to Recording Great Sounding Audio for Your Podcast
Podcasting is a great way to reach an audience through an on demand medium. Audio podcasts have the advantage of being easy to consume, and they make great companions while commuting, exercising, or getting work done. Video podcasts are also an option. These are great for shows that have tutorials, … Read More about Should You Try Video Podcasting?
According to an Edison Research study, 17% of Americans over the age of 12 have listened to at least one podcast in the past month. This 2015 statistic is up 2% from 2014’s number of 15%. While that may not seem like a big deal, it means that an estimated 46 million people listened to a podcast … Read More about Get Rid of Programmatic Ads and Do This Instead
Podcasts have a very low barrier to entry, which means you can set up the podcast of your dreams without having to sink a ton of money into your project from the get-go. But besides investing in the right equipment for your show, you also need to spend time making sure that your episodes sound like … Read More about Podcast Equipment Primer: Recording and Editing Software
Podcasters all agree on one thing: your show needs to be popular to make it in the iTunes New and Noteworthy section. But this seems counterintuitive to many of us — after all, isn’t getting in the New and Noteworthy section the way to become popular? What’s the point of being featured if you … Read More about How to Get People’s Attention When Launching Your Podcast