Many podcasters view Google’s recent entry into the podcasting world with a healthy dose of skepticism, and they’re not wrong. See, while podcasts have always been part of the iTunes store, iOS device users have never known the Android struggle of finding the perfect app to listen to their … Read More about Google Play Music & Your Podcast: What You Need to Know
Podcasting is a great way to reach an audience through an on demand medium. Audio podcasts have the advantage of being easy to consume, and they make great companions while commuting, exercising, or getting work done. Video podcasts are also an option. These are great for shows that have tutorials, … Read More about Should You Try Video Podcasting?
It used to be that if you listened to a podcast, you could bet that the host would be male. Nowadays, while there are still approximately double the number of men than women in podcasting, there has been a shift toward women having successful and popular podcasts. The reasons may be as varied as … Read More about 8 Ways Women are Changing the Podcast World in 2016
Here’s the truth: your listeners, subscribers, and social media followers are all using you. And that’s exactly what you want. See, listeners seek content that helps them solve problems they’re currently facing. They’re looking for answers. Any time you offer up solutions and tips to better their … Read More about How to Build Authority for Your Podcast
When you first start hosting a podcast, you might be preoccupied with growing your list of subscribers and followers on social media. Sure, logic stands that if you increase your audience numbers, you’re bound to get additional download numbers, too. However, high download numbers don’t always … Read More about Engaging Your Listeners: It’s Not Just About Social Media
Podcasters all agree on one thing: your show needs to be popular to make it in the iTunes New and Noteworthy section. But this seems counterintuitive to many of us — after all, isn’t getting in the New and Noteworthy section the way to become popular? What’s the point of being featured if you … Read More about How to Get People’s Attention When Launching Your Podcast